Pulbrook & Gould to be Fair Floral Partner


We’re delighted to announce that Pulbrook & Gould are our Floral Partner for the the upcoming Berkeley Square Fair (23 – 27 October, Preview on the 22nd). This marks the second consecutive year we’ll be working together to enhance the fair experience. Pulbrook & Gould’s team will once again create magnificent floral arrangements that complement the art and antiques on display. Their commitment to using high-quality, seasonal flowers aligns perfectly with our vision for the event.

Pulbrook & Gould was founded in 1956 by Susan, Lady Pulbrook, and Rosamund Gould, a florist trained by the renowned Constance Spry. Inspired by the beauty of English flowers and gardens encountered during weekend visits to grand country houses, they envisioned bringing this charm to London’s most stylish homes.

From the outset, Pulbrook & Gould’s style distinguished itself through a more natural, experimental, and adventurous approach. The company has always recognized the transformative power of flowers in creating captivating interiors and enhancing sophisticated entertaining. This “simple, terribly seductive idea,” as they describe it, has guided them for over six decades. The company has had the privilege of setting the floral scene for some of the most iconic national and social events of the past sixty years.

We look forward to seeing their floral creations this October!